Will Smith TikTok✔
@willsmith on TikTok
Same kid from West Philly.
@willsmith TikTok statistics
How much does @willsmith charge for a sponsored post?
Based on @willsmith's 78.1M followers and 12.1% engagement rate, a sponsored TikTok post is estimated at $1.9M–$2.8M. This estimate multiplies audience reach by engagement quality at a $25 CPM benchmark — accounts with above-average engagement command higher rates than follower count alone suggests.
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View weekly datapoints
| Date | Total views | Followers | Engagement |
|---|---|---|---|
| Jul 29 | 5,698,852,900 | 78,095,398 | 12.1% |
| Aug 3 | 5,694,706,200 | 78,073,826 | 12.1% |
Performance summary
@willsmith currently reaches 78.1M followers on TikTok. Across 436 tracked posts, the account has accumulated 5.7B views — an average of 13.1M per post. Its 12.1% engagement rate is exceptionally strong — audiences don't just watch, they interact. Buzzlytics scores this account a Buzz Rank of A.
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Full historical charts
Follower, views and engagement history beyond 90 days, with daily granularity.
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Which hashtags drive this account's reach, with per-tag view counts.
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The account's highest-performing days and hours, computed from its own posts.
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Views, engagement, watch time, and scores for every individual post.
Unlock free →Frequently asked questions about @willsmith
How many followers does @willsmith have on TikTok?
@willsmith has 78,073,826 followers on TikTok as of August 2026.
What is @willsmith's engagement rate?
@willsmith's engagement rate is 12.1%, calculated as total interactions (likes, comments, shares) divided by total video views across tracked posts.
How much does @willsmith charge for a sponsored post?
Based on follower count and engagement, a sponsored TikTok post from @willsmith is estimated at $1.9M to $2.8M. Actual rates vary by campaign scope and usage rights.
How many views does @willsmith get?
@willsmith has 5,694,706,200 total views across tracked posts, averaging 13,061,252 views per post.
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Data source & methodology
Buzzlytics tracks publicly available TikTok profile data. Statistics on this page are aggregated from @willsmith's public videos and profile information, refreshed regularly (last update 13h ago). Engagement rate is total interactions (likes, comments, shares) divided by total views. Sponsored-post estimates are modeled from follower count, engagement rate, and a $25 CPM industry benchmark — they are estimates, not quotes. Nothing here is provided by or affiliated with TikTok. Profile owners can request removal at any time via support@buzzlytics.io.